Vol. 26 No. 1 (2025): International Journal of Business and Society

Articles

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  THE IMPACT OF FOREIGN INVESTORS' ABNORMAL TRADING ON THE ABNORMAL RETURNS OF BANKING SECTOR STOCKS: THE CASE OF VIETNAM

  Buu Kiem Dang, Le Thi Bao Nhu, Thi Huyen Thuong Trinh

  1-17

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  DRIVING FACTORS TO TOURISM DESTINATION ATTRACTIVENESS IN ISKANDAR MALAYSIA: THE MEDIATING ROLE OF ENJOYMENT

  Sook-Fun Fong, Hui-Siang Tan, See-Mei Low, Sang-Long Choi

  18-39

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  THE RELATIONSHIP BETWEEN OPEN INNOVATION AND ORGANIZATIONAL PERFORMANCE: EVIDENCE FROM MALAYSIAN PUBLIC SERVICE ORGANIZATIONS

  Mohd Uzairi Ahmad Hajazi, Mohd Rizal Razalli, Yuhainis Mohd Yusoff

  40-59

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  AN EMPIRICAL STUDY OF TEAM PERFORMANCE IN INDONESIA’s MULTINATIONAL FMCG COMPANY: MODERATING AND MEDIATING EFFECTS

  Damar Aji Irawan, Richard Juan Yosepha, Samuel Christian Lianto

  60-79

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  BUSINESS INTELLIGENCE, STRATEGY INNOVATION, AND DIGITAL VALUE CREATION FOR BUSINESS PERFORMANCE ON DIGITAL CREATIVE INDUSTRIES

  Sir Kalifatullah Ermaya, Husnah Nur Laela Ermaya, Arif Saefudin, Achmad Wijaya Gunawan

  80-100

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  CONSTRUCTING AN INDEX FOR CROSS-BORDER E-COMMERCE DEVELOPMENT LEVELS BASED ON ECOSYSTEM THEORY: EMPIRICAL INSIGHTS FROM RCEP COUNTRIES

  Li Li Zhang, Muhammad Asraf bin Abdullah, Min Huang, Li Hong Dai

  101-116

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  WHY GO THE EXTRA MILE FOR APPLE? A DIVE INTO BRAND LOVE AND BRAND JEALOUSY

  Ferry Tema Atmaja, Lizar Alfansi, Rauda Maharani Putri, Revanth Kumar Guttena

  117-134

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  DIGITAL TRANSFORMATION AND EFFICIENCY: EVIDENCE FROM INDONESIAN BANKS

  Nimas Melenia Mutiara Akbary, Irwan Trinugroho, Tastaftiyan Risfandy, Putra Pamungkas

  135-150

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  BRIDGING THE GAP: ORGANISATIONAL IDENTIFICATION AS A CATALYST FOR PSYCHOLOGICAL CONTRACT FULFILMENT AND KNOWLEDGE SHARING

  Sharmila Jayasingam, Ravikumar Balu, Muhammad Zia-Ur-Rehman

  151-172

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• INTERACTIVITY OF STRATEGIC ORIENTATIONS AND ENTERPRISE RISK MANAGEMENT IN ADVANCING FINANCIAL PROSPERITY OF MSMEs IN GHANA

  Obed Kwabina Opoku Nkansah, Vanessa Gaffar, Dennis Mawuli Korkoryi Jnr, Alfira Sofia

  173-192

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  WILLINGNESS TO PAY FOR BORNEAN ORANGUTAN CONSERVATION IN SARAWAK, MALAYSIA

  Nur Rasyiqah Adam, Nor Afiza Abu Bakar, Dayang Affizzah Awang Marikan

  193-210

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  MARKETING BOYCOTT MODEL IN INDONESIA: A STUDY USING SOCIAL IDENTITY AND PLANNED BEHAVIOR THEORIES

  Shine Pintor Siolemba Patiro, Sri Yusriani, Kresno Agus Hendarto, Muji Gunarto

  211-233

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  ASSESSING UNIVERSITY STUDENTS’ PURCHASE INTENTION TOWARD THE ECO-FRIENDLY STATIONERY: THE MODERATION ROLE OF ENVIRONMENTAL CONCERN

  Liong Lily, Kelvin Yong Ming Lee, Shen Yi, Pick-Soon Ling

  234-252

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  THE IMPACT OF GOVERNMENT SIZE ON ECONOMIC GROWTH IN CHINESE PREFECTURE-LEVEL CITIES: DOES FISCAL TRANSPARENCY MATTER?

  Cong Liu, Judhiana Abd Ghani, Wency Bui Kher Thinng

  253-271

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  DETERMINANTS OF GENERATIVE ARTIFICIAL INTELLIGENCE ADOPTION IN INSURANCE COMPANIES

  Xu Zaijuan, T. Ramayah, Shi Yubo

  272-291

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  INTELLECTUAL CAPITAL, R&D AND SUSTAINABLE FINANCIAL PERFORMANCE: MODERATING ROLE OF FIRM CHARACTERISTICS IN AN EMERGING MARKET

  Hanh Thi My Le, Nguyen Ngoc Uyen, Nguyen Thi Thanh Huong, Irene Wei Kiong Ting

  292-298

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  BALANCING SUSTAINABILITY AND INNOVATION: EXPLORING THE INTERVENTION OF STRATEGIC AMBIDEXTERITY IN PROCESS INNOVATION

  Muhammad Mukarram, Muhammad Haseeb Shakil, Sadaf Ehsan, Rao Tahir Anees, Nordiana Ahmad Nordin

  299-320

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  THE ROLE OF INNOVATION IN THE RELATIONSHIP BETWEEN FDI AND INCOME INEQUALITY: EVIDENCE FROM A TRANSITION ECONOMY

  Tuan Nhat Pham, Hoanh Thi Hoang Lam, Yan-Jie Yang

  321-343

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  BREAKING THE VIRTUAL WALL: WHY BUSINESSES RESIST METAVERSE IN THE RETAIL INDUSTRY?

  Wenjie Li, Tat-Huei Cham, Yanyan Zhang, Ika Yanuarti Loebiantoro, Sanjar Mirzaliev

  344-365

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  TOURIST VOICES ON TWITTER: SENTIMENT AND TOPIC ANALYSIS FOR SUSTAINABLE TOURISM IN PENANG

  Kun Zhu, Nor Hasliza Md Saad, Ghada ElSayad, Muhamad Mu’az Mohd Ali, Jiahui Qian

  366-385

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