International Journal of Business and Society

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Vol. 26 No. 1 (2025): International Journal of Business and Society

View Vol. 26 No. 1 (2025): International Journal of Business and Society

Published: 2025-07-28

Articles

ANALYZING TOURIST SENTIMENT AND TOPICS IN MALAYSIAN DESTINATION TWEETS: INSIGHTS FOR SUSTAINABLE TOURISM MANAGEMENT IN PENANG

KUN ZHU, Nor Hasliza Saad, Ghada ElSayad, Jiahui Qian
MARKETING BOYCOTT MODEL IN INDONESIA: A STUDY USING SOCIAL IDENTITY AND PLANNED BEHAVIOR THEORIES

Sri Yusriani, Dr. Shine Pintor Siolemba Patiro, Dr. Kresno Agus Hendarto, Dr. Muji Gunarto
THE IMPACT OF FOREIGN INVESTORS' ABNORMAL TRADING ON THE ABNORMAL RETURNS OF BANKING SECTOR STOCKS: THE CASE OF VIETNAM

Buu Kiem Dang, Le Thi Bao Nhu, Thi Huyen Thuong Trinh

1-17
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DRIVING FACTORS TO TOURISM DESTINATION ATTRACTIVENESS IN ISKANDAR MALAYSIA: THE MEDIATING ROLE OF ENJOYMENT

Sook-Fun Fong, Hui-Siang Tan, See-Mei Low, Sang-Long Choi

18-39
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THE RELATIONSHIP BETWEEN OPEN INNOVATION AND ORGANIZATIONAL PERFORMANCE: EVIDENCE FROM MALAYSIAN PUBLIC SERVICE ORGANIZATIONS

Mohd Uzairi Ahmad Hajazi, Mohd Rizal Razalli, Yuhainis Mohd Yusoff

40-59
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AN EMPIRICAL STUDY OF TEAM PERFORMANCE IN INDONESIA’s MULTINATIONAL FMCG COMPANY: MODERATING AND MEDIATING EFFECTS

Damar Aji Irawan, Richard Juan Yosepha, Samuel Christian Lianto

60-79
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BUSINESS INTELLIGENCE, STRATEGY INNOVATION, AND DIGITAL VALUE CREATION FOR BUSINESS PERFORMANCE ON DIGITAL CREATIVE INDUSTRIES

Sir Kalifatullah Ermaya, Husnah Nur Laela Ermaya, Arif Saefudin, Achmad Wijaya Gunawan

80-100
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CONSTRUCTING AN INDEX FOR CROSS-BORDER E-COMMERCE DEVELOPMENT LEVELS BASED ON ECOSYSTEM THEORY: EMPIRICAL INSIGHTS FROM RCEP COUNTRIES

Li Li Zhang, Muhammad Asraf bin Abdullah, Min Huang, Li Hong Dai

101-116
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WHY GO THE EXTRA MILE FOR APPLE? A DIVE INTO BRAND LOVE AND BRAND JEALOUSY

Ferry Tema Atmaja, Lizar Alfansi, Rauda Maharani Putri, Revanth Kumar Guttena

117-134
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DIGITAL TRANSFORMATION AND EFFICIENCY: EVIDENCE FROM INDONESIAN BANKS

Nimas Melenia Mutiara Akbary, Irwan Trinugroho, Tastaftiyan Risfandy, Putra Pamungkas

135-150
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BRIDGING THE GAP: ORGANISATIONAL IDENTIFICATION AS A CATALYST FOR PSYCHOLOGICAL CONTRACT FULFILMENT AND KNOWLEDGE SHARING

Sharmila Jayasingam, Ravikumar Balu, Muhammad Zia-Ur-Rehman

151-172
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INTERACTIVITY OF STRATEGIC ORIENTATIONS AND ENTERPRISE RISK MANAGEMENT IN ADVANCING FINANCIAL PROSPERITY OF MSMEs IN GHANA

Obed Kwabina Opoku Nkansah, Vanessa Gaffar, Dennis Mawuli Korkoryi Jnr, Alfira Sofia

173-192
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WILLINGNESS TO PAY FOR BORNEAN ORANGUTAN CONSERVATION IN SARAWAK, MALAYSIA

Nur Rasyiqah Adam, Nor Afiza Abu Bakar, Dayang Affizzah Awang Marikan

193-210
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MARKETING BOYCOTT MODEL IN INDONESIA: A STUDY USING SOCIAL IDENTITY AND PLANNED BEHAVIOR THEORIES

Shine Pintor Siolemba Patiro, Sri Yusriani, Kresno Agus Hendarto, Muji Gunarto

211-233
- pdf
ASSESSING UNIVERSITY STUDENTS’ PURCHASE INTENTION TOWARD THE ECO-FRIENDLY STATIONERY: THE MODERATION ROLE OF ENVIRONMENTAL CONCERN

Liong Lily, Kelvin Yong Ming Lee, Shen Yi, Pick-Soon Ling

234-252
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THE IMPACT OF GOVERNMENT SIZE ON ECONOMIC GROWTH IN CHINESE PREFECTURE-LEVEL CITIES: DOES FISCAL TRANSPARENCY MATTER?

Cong Liu, Judhiana Abd Ghani, Wency Bui Kher Thinng

253-271
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DETERMINANTS OF GENERATIVE ARTIFICIAL INTELLIGENCE ADOPTION IN INSURANCE COMPANIES

Xu Zaijuan, T. Ramayah, Shi Yubo

272-291
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INTELLECTUAL CAPITAL, R&D AND SUSTAINABLE FINANCIAL PERFORMANCE: MODERATING ROLE OF FIRM CHARACTERISTICS IN AN EMERGING MARKET

Hanh Thi My Le, Nguyen Ngoc Uyen, Nguyen Thi Thanh Huong, Irene Wei Kiong Ting

292-298
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BALANCING SUSTAINABILITY AND INNOVATION: EXPLORING THE INTERVENTION OF STRATEGIC AMBIDEXTERITY IN PROCESS INNOVATION

Muhammad Mukarram, Muhammad Haseeb Shakil, Sadaf Ehsan, Rao Tahir Anees, Nordiana Ahmad Nordin

299-320
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THE ROLE OF INNOVATION IN THE RELATIONSHIP BETWEEN FDI AND INCOME INEQUALITY: EVIDENCE FROM A TRANSITION ECONOMY

Tuan Nhat Pham, Hoanh Thi Hoang Lam, Yan-Jie Yang

321-343
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BREAKING THE VIRTUAL WALL: WHY BUSINESSES RESIST METAVERSE IN THE RETAIL INDUSTRY?

Wenjie Li, Tat-Huei Cham, Yanyan Zhang, Ika Yanuarti Loebiantoro, Sanjar Mirzaliev

344-365
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TOURIST VOICES ON TWITTER: SENTIMENT AND TOPIC ANALYSIS FOR SUSTAINABLE TOURISM IN PENANG

Kun Zhu, Nor Hasliza Md Saad, Ghada ElSayad, Muhamad Mu’az Mohd Ali, Jiahui Qian

366-385
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