Website Quality in the Australian Electronic Marketspace: Application of the WebqualTM Instrument

Authors

  • S. Sinnappan Uni Technology Sydney
  • J. Carlson University of Newcastle
  • B.P. Sukunesan Appen Technology Ltd

DOI:

https://doi.org/10.33736/jita.402.2005

Keywords:

Website quality, WebqualTM, Service encounters, TAM

Abstract

The issue of assessing the quality of a Website has received growing attention from academics and practitioners. This study applies the newly developed WebqualTM framework developed by Loiacono et al. (2002), to empirically assess if the quality of Australian Website's impact the purchase intentions and site revisit intentions in electronic markets across three industry groups. The study further highlights relevant managerial implications for managing Website quality, and directions for future research are discussed.

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Published

2017-07-21

How to Cite

Sinnappan, S., Carlson, J., & Sukunesan, B. (2017). Website Quality in the Australian Electronic Marketspace: Application of the WebqualTM Instrument. Journal of IT in Asia, 1(1), 53–68. https://doi.org/10.33736/jita.402.2005

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Section

Articles