Influencing Factors Of Digital Transformation In Developing Economies A Case Study Of Malaysia's SME Sector

Authors

  • Mohamad Yusman Ammeran Tun Razak Graduate School, Universiti Tun Abdul Razak, Kuala Lumpur, Malaysia
  • Muhammad Safuan Abdul Latip Faculty of Hotel and Tourism Management, Universiti Teknologi MARA Cawangan Terengganu Kampus Dungun, Malaysia. Asia Pacific Centre for Hospitality Research, School of Hospitality and Service Management, Sunway University, Malaysia.

DOI:

https://doi.org/10.33736/ijbs.7623.2024

Keywords:

digital transformation, SMEs, digital strategy, technical capability, managerial capability, PLS-SEM

Abstract

The digital transformation of SMEs encompasses more than the mere adoption of new technologies; it necessitates comprehensive changes in business processes, organizational structures, and corporate culture. This research leverages the technical, organizational, and environmental (TOE) framework to examine SME leaders' perspectives on the key elements driving digital transformation within their organizations, focusing specifically on organizational factors. Data were collected from 232 Malaysian SME leaders and analyzed using Partial Least Squares Structural Equation Modelling (PLS-SEM) to ensure reliability and test the hypotheses. The findings indicate that digital strategy, technical capability, and managerial capability significantly influence SMEs' ability to digitalize their business processes. These conclusions are framed within the Malaysian context of SMEs, acknowledging that the industrial type of SME participants was not controlled for. The study suggests that SME leaders should formulate strategies to streamline digital transformation and invest in organizational and technological resources to enhance their digitalization efforts, thereby improving their capabilities and international competitiveness.

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Published

2024-08-18

How to Cite

Mohamad Yusman Ammeran, & Muhammad Safuan Abdul Latip. (2024). Influencing Factors Of Digital Transformation In Developing Economies A Case Study Of Malaysia’s SME Sector. International Journal of Business and Society, 25(2), 696–712. https://doi.org/10.33736/ijbs.7623.2024