THE ROLE OF TAX FAIRNESS AND TAXPAYER TRUST IN BUILDING VOLUNTARY COMPLIANCE IN MSME TAXPAYERS

  • Nadia Fajriana University of Brawijaya
  • Gugus Irianto University of Brawijaya
  • Wuryan Andayani University of Brawijaya
Keywords: Tax fairness, trust, tax compliance, MSME

Abstract

The aim of this study is to explain the role of tax fairness (procedural and distributive) and taxpayer trust (cognitive) in building voluntary compliance of micro, small, and medium enterprises (MSMEs) taxpayers in Malang Raya, Indonesia. To achieve this, the study uses a positivist paradigm approach with a judgment sampling method. Data were collected from questionnaires, which were created using the Google Forms platform and distributed online. Furthermore, the response was obtained from 204 respondents. The study results show that the two observed factors, i.e tax fairness (procedural and distributive) and taxpayer trust (cognitive), significantly influences voluntary compliance among MSME taxpayers in Malang Raya, Indonesia.

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Published
2023-04-07
How to Cite
Nadia Fajriana, Gugus Irianto, & Wuryan Andayani. (2023). THE ROLE OF TAX FAIRNESS AND TAXPAYER TRUST IN BUILDING VOLUNTARY COMPLIANCE IN MSME TAXPAYERS. International Journal of Business and Society, 24(1), 478-487. https://doi.org/10.33736/ijbs.5629.2023