Dai Trang Nguyen Thi, Candra Chahyadi. MARKET ORIENTATION, INNOVATION, AND TELECOMMUNICATION FIRM’S PERFORMANCE IN AN EMERGING MARKET: THE STRATEGIC NEXUS OF SUSTAINABLE COMPETITIVE ADVANTAGE. IJBS [Internet]. 2026 Sep. 21 [cited 2026 Sep. 25];27(2):504-26. Available from: https://publisher.unimas.my/ojs/index.php/IJBS/article/view/14350