DAI TRANG NGUYEN THI; CANDRA CHAHYADI. MARKET ORIENTATION, INNOVATION, AND TELECOMMUNICATION FIRM’S PERFORMANCE IN AN EMERGING MARKET: THE STRATEGIC NEXUS OF SUSTAINABLE COMPETITIVE ADVANTAGE. International Journal of Business and Society, [S. l.], v. 27, n. 2, p. 504–526, 2026. DOI: 10.33736/ijbs.14350.2026. Disponível em: https://publisher.unimas.my/ojs/index.php/IJBS/article/view/14350. Acesso em: 25 sep. 2026.