SHINE PINTOR SIOLEMBA PATIRO; SRI YUSRIANI; KRESNO AGUS HENDARTO; MUJI GUNARTO. MARKETING BOYCOTT MODEL IN INDONESIA: A STUDY USING SOCIAL IDENTITY AND PLANNED BEHAVIOR THEORIES. International Journal of Business and Society, [S. l.], v. 26, n. 1, p. 211–233, 2025. DOI: 10.33736/ijbs.9559.2025. Disponível em: https://publisher.unimas.my/ojs/index.php/IJBS/article/view/9559. Acesso em: 3 may. 2025.